Dolce & Gabbana, Italian fashion and quality
Dolce & Gabbana is probably one of the most famous labels in the world of Italian ready-to-wear fashion. The talented duo have created a unique style that is globally recognisable.
The story of Dolce & Gabbana began in the 1980’s. Sicilian Domenico Dolce, born in 1958 and heir to a fashion studio met the Milanese graphic (later fashion) designer Stefano Gabbana while they were both working as assistant designers in a fashion studio in Milan. In 1982, they decided that the best way to express their unusual and extremely personal style was to work for themselves and open a design studio.
Their first break came in 1985 when the two Italian fashion designers were among three up and coming names chosen to present their collections in the New Talent category at the Milan Fashion Show. Just one year later they held their first show. The duo’s telent and creativity, coupled with the interest from press and buyers meant that these new representatives of Italian fashion quickly became famous all over the world. This first success gave Dolce&Gabbana the confidence to pursue their own vision of fashion. They expanded gradually, avoiding offers of easy money for licenses before they were sure of their direction. The duo work extremely hard. They make their own paper patterns, prototypes and accessories and actively follow their sales, shows, public relations and advertising campaigns. Their vision and personalities are stamped on everything they do. The partners’ philosophy is reflected in their work. Dolce & Gabbana’s fashion is for “real” women; it is sensual and austere, clearly drawing inspiration from the creators’ Mediterranean culture and its wonderful colours.
In the 1990’s they launched lingerie, beachwear and menswear collections and created the D&G line. The D&G line was aimed at a young public, full of energy and creativity, the D&G logo differentiated the label and marked it out as belonging to a new, younger market.
The same year, the Italian label created its first line of home accessories, initially available only in Dolce and Gabbana points of sale. A year later an agreement with the Marcolin Company allowed Dolce & Gabbana to produce and distribute its eyewear and sunglasses collections.
Dolce & Gabbana Eyewear is now distributed by Luxottica world wide and is renewed for its amazing and colourful collections.